There’s a continuing need for comfort in the world, and fragrance answers the demand with cocooning scents that soothe, calm and nurture. Nostalgia, strawberry notes, and wellness are just some of the trends in fragrance called out by Cosmetic Design Europe. Additionally, immersive experiences with scent are a means of making the purchase a memorable moment.

Independent niche perfumery has always thrived on disruption—challenging conventions, breaking the rules, and taking bold risks. Few embody that spirit quite like Barbara Herman, the force behind a brand aptly named after the goddess of Discord. In this article, Herman opens up about the creative process behind her scents, and her dynamic collaboration with master perfumer Antoine Lie.

It is with a heavy heart that we share the news on the passing of Jean Kerléo. An icon in the fragrance world, Kerléo had been the in-house perfumer at Jean Patou for more than 30 years, creating such masterpieces as 1000 and Sublime. He went on to co-found the Osmothèque, the non-profit organization dedicated to the preservation of scent, counting over 3000 fragrances in its archives.

Gallivant, the independent perfumer brand created by Nick Steward, is the epitome of olfactory armchair travel. Each scent represents a city with a real story based on an experience and moment in time. As the brand readies the launch of the new Gulf Series, Stewart shares his creative philosophy and his passion for discovery and travel.

At a time where North American department stores are shuttering, where Asia and Europe are cautious markets, the Gulf is thriving – and will open 7 new luxury malls by 2027. Prestige Beauty enjoys a 12% growth rate and Fragrance, appreciated and worn enthusiastically by the luxury consumer, accounts for nearly 50% of total sales. It’s a region to watch and where niche brands should be present.

Interparfums enters the world of exclusive, niche perfumery with a new collection of ten fragrances. Named after the street address of the company headquarters, each unisex scent is meant to embody a part of Paris. A freestanding boutique is scheduled to open on the fragrance-centric Rue Saint Honoré in September.

For the past few years more and more extrait, intense and absolute versions of existing fragrances have been hitting the market. Is it based on consumer demand for greater projection? Is it coming from brands who want to justify higher price points? In this article several industry insiders give their take and the reason behind the trend.