Promoting innovation and high creativity in the development of Niche Perfumery and Cosmetics

2021 . 05 . 07 written by Karen Marin

Essencional's original content

Perfume

Trends

+1

HOW ARE WE DOING? 1ST QUARTER UPDATE AND 2020 RESULTS

Recently Michael Edwards and his team released the launch updates and trends from Q1 2021 along with a summary of activity in 2020. The good news is that there are indications that Fragrance is experiencing a renaissance, coming back stronger in the luxury segment. Let’s take a look at the past year for some key learnings before diving into 2021.

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2021 . 05 . 04 written by Laurence Arrigo Klove

Essencional's original content

Perfume

People

+1

State of Mind, in the Mood for Happiness with Tea as a Lovely Companion.

Enjoying a perfume and sipping a delightful cup of tea trigger an intense experience of the senses. All of them are at play and in vibrant colours. Various geographies, West and East, and different times, past and present, mix to bring harmony. Will you care for some tea? Catherine Laskine-Balandina is your passionate guide. Beware, she will magnetically take you to an unknown destination, happiness.

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2021 . 05 . 04 selected by Editorial Board

Beauty

Sustainability

Trends

+2

The era of clean beauty: a revolution or a gimmick?

A clear examination of the inaccuracies or half falsehoods that often lie behind the term "Clean Beauty".

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Some concepts on "Clean beauty" that deserve to be brought to the attention of our readers.

2021 . 05 . 04 selected by Editorial Board

Perfume

Trends

Fragrance lovers

Sultry Perfumes and Hollywood Glamour Fragrances

An interesting article that combines sensual perfumes, cult films and wonderful protagonists.

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What are the sexy scents of Hollywood?

2021 . 05 . 04 selected by Editorial Board

Sustainability

Packaging

Education

+2

Brands are starting to add carbon labels to their packaging

Some brands are beginning to carry the so-called "carbon footprint" on their packaging, which shows the environmental impact of the product by reporting all the items of sustainability.

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An evolving trend that will soon become an indispensable element that will favor, for the same product, one brand over another.

2021 . 05 . 04 selected by Editorial Board

R&D

Olfactology

Education

+1

Firmenich partners with Central Saint Martins for future fragrance experiences

Creativity meets innovation when Central Saint Martins students pair up with Senior perfumers at Firmenich to bring us olfactory design projects destined to change the role fragrance has in our lives

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A project to rejuvenate and transform perfumery.
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2021 . 05 . 04 selected by Editorial Board

Beauty

Sustainability

Marketing

+2

A Complete Guide To Carbon Neutrality In Beauty

An exhaustive overview of what it is and what parameters must be measured to evaluate the carbon footprint of a brand and a company.

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Another article on one of the hot topics of the moment.

2021 . 04 . 30 written by Karen Marin

Essencional's original content

Education

Fragrance lovers

+1

ESSENCIONAL TURNS ONE: LOOKING BACK…AND FORWARDS

When entrepreneurs launch new products and services, there is always a risk involved. How will it be received? Will it fill a need? Will the point of difference be recognized and valued? Will the end product live up to the objective and respect the original mission? As Essencional hits its first anniversary, now seemed to be the right moment to look back on where we started and where we are today. A few of our trusted advisors have shared their feedback with us in our closest approximation to an annual review.

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2021 . 04 . 27 selected by Editorial Board

Ingredients

Fragrance lovers

Perfume

This Ancient Town in Uttar Pradesh Is the Perfume Capital of India

Kannauj is the Indian capital of perfume. Read this article to immerse yourself in the penetrating smell of Damask rose and in the timeless reality of the perfumers of this remote and magnificent fragrant landscape.

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An interesting article on the Indian capital of perfume.

2021 . 04 . 27 selected by Editorial Board

Regulatory

Beauty

Ingredients

Regulation Update: Cosmetics and Ingredients in China, Indonesia, South Korea and Thailand

This article analyzes the general albeit slow trend of China, Indonesia, South Korea and Thailand to modify and simplify the regulations for exports to their countries.

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Another step forward on the regulations for cosmetics and ingredients in Asian countries.