2023 . 02 . 08
With a career spanning more than four decades, there’s hardly a part of the fragrance world that Sue Philipps hasn’t touched. From her early days as a trainer to her years as VP Marketing at Tiffany, and so much more, Philipps has a wealth of experience to share: entrepreneur, trainer, author, advocate… read the article to find out more.
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2023 . 02 . 02
A Firmenich boy embarked on a journey of making beautiful fragrances with a purpose. He composes scents with ingredients from one land to directly invest back in it.
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2023 . 01 . 26
Candle brand founder Julie Maskula is bringing a bit of humor and whimsy to the home fragrance category with her Anecdote line of candles. Formerly a strategy consultant, she turned a personal project into a business and now distributes her product in specialty and independent stores. By keeping the brand relative and relatable, she sees more growth through partnerships and collaborations.
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2023 . 02 . 02
A new analytics program will allow Fragrance Creators to service the public faster and more efficiently when it comes to predicting trends, identifying opportunities, issues and threats facing the perfume industry and the planet. With data-backed insight, this group, who represents the majority of fragrance manufacturing in North America, will have a leg up in anticipating regulatory and public policy trends.
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2023 . 02 . 01
We are pleased to invite you to take part in the third edition of our survey. We want to find out how the world of artistic perfumery is evolving and for this reason, the point of view of our audience - of fragrance enthusiasts and professionals in the sector - is important. Tell us about your experiences by clicking on the link corresponding to your profile.
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2023 . 01 . 31
With the increasing focus on self-care, maintaining healthy skin is in the spotlight. The staggering list of ingredients and products can be a bit overwhelming as you try to put together a routine that’s right for you. When do you use what? And in which order? Here is the definitive guide to simplify the process to help you get it right.
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2023 . 01 . 31
Turning a personal love for fragrance into a thriving business is a dream. By bringing an existing Western model to Singapore, the co-founders at I’VRE are hoping to change the way people experience and use fragrance. Starting with a mainstream assortment, the goal is to add more unique and boutique brands to the mix.
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2023 . 01 . 26
Fragrance, as an invisible entity, has always had to rely on verbal expression and descriptive language to convey the message inside the bottle. Perhaps this is why there are a plethora of fragrance-related podcasts: scent is a topic that lends itself to rich storytelling and even Proustian flashbacks to specific times and places. Podcasts first came out in the 1980’s, became popular in the early 2000’s, and have blossomed lately due to the pandemic. Although we tend to be a visual society, our senses are more intensely engaged when we have to use our own imagination and our own mental imagery while we pay attention and listen. So give your screen a rest, and allow yourself to be entertained, to be transported and to be educated by a selection of podcasts I’ve recently discovered – most of which are advocates for niche and artisanal fragrance.
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2023 . 01 . 26
Rich, creamy, and exotic, sandalwood has played a major role in perfumery since time immemorial. Did you know it can take 15 years or more for the oils in the trees to be ready for harvesting? This precious ingredient has been endangered due to unscrupulous overharvesting, but new options re available including synthetics. Learn more about this mythical raw material and discover a short list of fragrances in which it takes center stage.
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2023 . 01 . 26
Forget about adventure travel, the latest thing may be scent-based adventures!
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