2022 . 01 . 28
Covid-19 Behaviors & The Impact on Beauty
This article summarizes the main results of the Ernst & Young Future Consumer Index. One of the main evidences is that some behaviors adopted during the pandemic have led to a change of mentality and new ways of purchasing propensity of consumers who are generally more attentive to the environment, less attentive to brands (especially Gen Z), less willing to spend on non-essential goods
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