2021 . 10 . 29
Article on the Mandala Lab of the Rubin Museum in New York, which offers a Buddhist sensory experience and which includes an olfactory and memory library curated by Christophe Laudamiel.
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2021 . 10 . 29
Presentation of the new Louis Vuitton Les Extrait line, which saw the collaboration of the nose Cavallier Belletrud and the architect Frank Gehry's who designed the bottle.
Photo credits:https://www.fragrantica.com
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2021 . 10 . 26
Can fragrance be the key to unlocking the personality inside an introvert?
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2021 . 10 . 26
A study on the importance of the Indonesian market and the growth in demand for halal products. A market of extreme importance for both cosmetics and fragrances and even more for niche fragrances.
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2021 . 10 . 20
Dear reader,
Over these long months, during which the pandemic has shocked the whole world, we have never interrupted our activities to monitor and analyze the markets that have had to embrace the digital world as best as they could in order to overcome the limits imposed on maintaining interpersonal relationships without face to face meetings.
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2021 . 10 . 19
Coty together with Everie will insert contactless testers in stores that will allow to distribute single drops of perfume directly on the skin or on mouillettes making it safer and less wasteful to test fragrances.
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2021 . 10 . 19
An extremely interesting article on a hot topic: animal testing
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2021 . 10 . 15
Think for a moment about how fragranced products can enhance your daily routine: you start with an invigorating shower gel, you spritz on a perfume that makes you happy, you light a calming candle as the day ends and retire to bed using a relaxing pillow spray to induce sleep. More than ever people around the world are looking to fragrance to enhance their well-being and create a cozy ambiance at home. Since 1995 global fragrance and flavor house Givaudan has been a pioneer in researching ways to create feel-good fragrances and has now launched their patented MoodScentz® program. To dive deeper into this subject I interviewed MaryPierre Julien, Naturals Innovation Perfumer at Givaudan, who shares personal anecdotes that bring special meaning to her mission.
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2021 . 10 . 12
First effects of the surge in the costs of acquiring new customers on Facebook, Instagram and other digital platforms. There is talk of a return to old forms of communication (radio, TV) and the use of micro-influencers for a post Cookies era
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2021 . 10 . 12
Extensive and detailed article on the presence of PFAS perfluorocarbons in cosmetic products and on the fact that they would like to be banned in the USA with the No PFAS in Cosmetics Act.
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