Promoting innovation and high creativity in the development of Niche Perfumery and Cosmetics

2022 . 02 . 22 selected by Editorial Board

Perfume

Marketing

Trends

The Art of Old Perfumery Arrives in NYC: AMAFFI Opens Opulent Boutique

The luxury brand Amaffi opened its first boutique in the United States, New York. The brand's vision is the creation of natural fragrances enclosed in luxury crystal bottles, comparable to works of high jewelery

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"An ode to the ancient art of perfumery"

2022 . 02 . 22 selected by Editorial Board

Perfume

Marketing

Trends

Demand for unisex fragrances and perfumes is rising in popularity Luxury Perfume |Market to Cross $16.8 Billion by 2026

According to a new report released by Allied Market Research, the size of the luxury perfume market, valued at $ 11.7 billion in 2018, is expected to reach $ 16.8 billion by 2026, posting a CAGR of 5.3% from 2019 to 2026.

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An interesting and positive forecast.

2022 . 02 . 17 written by Laurence Arrigo Klove

Essencional's original content

Perfume

Fragrance lovers

+2

Niche fragrances constantly pop up and go. Baby don’t cry. That’s Life.

New-born niche fragrances brands come to life all the time. Do they really bring something new? Are there too many of them? How many survive the competition game?

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2022 . 02 . 17 selected by Editorial Board

R&D

Packaging

Sustainability

+1

Chanel and Sulapac create innovative bio-based luxury jar lids for skincare

The entire packaging range of Chanel's new N ° 1 line is eco-designed and includes bio-based materials, thanks to the collaboration - started in 2018 - of Chanel Fragrance and Beauty Packaging with the Finnish start-up Sulapac. In particular, Sulapac has designed the new generation lid of the N ° 1 de Chanel Cream which is made up of 90% bio-based materials from renewable resources. A real technological challenge that has led to numerous patent pending applications

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An example of eco-sustainable luxury
Essencional - The Paper
Have you ever asked yourself what’s behind the world of artistic perfumery? We have collected numbers, conversations, and trends of a world that has always been fascinating and inspiring.

2022 . 02 . 17 selected by Editorial Board

Beauty

Marketing

Trends

Indonesia and Malaysia: At the forefront of halal beauty innovation

Halal beauty is a booming market that had a global turnover of $ 74.7 billion in 2020 and for which sales of halal cosmetics are expected to increase by 9.6% CAGR through 2026. The Southeast Asia is the main market for halal cosmetics and the Asia Pacific region (APAC) represents the largest share of this thriving market, with Malaysia and Indonesia leading the way.

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A rapidly growing trend: halal beauty

2022 . 02 . 15 selected by Editorial Board

Trends

Marketing

Scroll, Shop, Scroll: Social commerce to hit $1.2 trillion by 2025, expand in beauty industry

Social commerce is poised to account for 40% of digital sales in beauty in key markets in the next few years. As the world becomes more "mobile-first", brands must be aware of this growing opportunity.

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A rapidly growing trend in the near future: social commerce
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2022 . 02 . 15 selected by Editorial Board

R&D

Marketing

Trends

Coty Rolling out Carbon-capture Ethanol in Globally Distributed Fragrances

Coty is leveraging a sustainable ethanol alternative to continue on its path to the production of more eco-friendly fragrance by 2023

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Coty takes another important step towards sustainability

2022 . 02 . 10 selected by Editorial Board

Perfume

Ingredients

Fragrance lovers

20 Best Narcissus & Daffodil Perfumes

What are the best narcissus and daffodil perfumes? Bois de Jasmine lists 20 fragrances that interpret these spring notes which, in the absolute, reveal a deep side of darker chords and closer to the scent of suede.

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Lovely take and original list
Essencional - The Paper
Have you ever asked yourself what’s behind the world of artistic perfumery? We have collected numbers, conversations, and trends of a world that has always been fascinating and inspiring.

2022 . 02 . 10 selected by Editorial Board

Marketing

Trends

Sustainability

+1

LAUNDRY DETERGENT HAS OFFICIALLY ENTERED THE LUXURY GAME

Based on what Le Labo did with the version of Santal33 created in collaboration with The Laundress or what Maison Francis Kurkdjian's did with the Aqua Universalis line of detergents, some brands are launching laundry detergents with a luxury profile. The need for sustainability in this case does not only concern the packaging, but the use of ingredients that maintain the durability of the fabrics.

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The new trend of luxury laundry detergents

2022 . 02 . 08 selected by Editorial Board

Beauty

Marketing

Trends

+1

How beauty can rethink use-by dates

Selling discounted near-expired or imperfect beauty products can help brands push unsold products and reduce waste.

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Excellent topic not addressed often