Promoting innovation and high creativity in the development of Niche Perfumery and Cosmetics

2024 . 04 . 11 written by Laurence Arrigo Klove

Events

Fragrance lovers

Essencional's original content

Recognizing Excellence. The first mAPA Perfume Awards at Esxence.

In a sparkling ambience, Esxence held its first mAPA winning ceremony and awarded the individual prizes of the minorité Artistic Perfume Awards for China. Hurra!

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2024 . 04 . 11 selected by Editorial Board

Perfume

Marketing

Ingredients

The Business of Scent

Fragrance has had its highs and lows, and it’s currently riding a high with niche fragrances driving growth. How did it all come to be? Listen to the broadcast as industry professionals and insiders talk about how niche developed and how some fragrances are created. There’s even a chat on fragrance and emotion.

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Have a listen to the story behind the rise of fragrance

2024 . 04 . 11 selected by Editorial Board

Beauty

Sustainability

Marketing

Sustainable Beauty: What Each Buzzword Means

There are so many terms and so much jargon floating around the beauty world. If you need clarification, here’s the article for you. You’ll be able to tell the difference between “clean”, vegan and even “blue” beauty, while getting the scoop on “B Corp Certification” and being “Carbon-neutral.”

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A quick reference to the hottest terms describing sustainable beauty

2024 . 04 . 11 selected by Editorial Board

Beauty

Marketing

Packaging

Why "Made In Italy" is Significant in the Beauty Industry

The “Made in Italy” label brings with it the connotation of excellence, innovation and quality, all important factors for beauty products. Did you know little Italy produces 55% of the world’s makeup?

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Italy’s reputation for quality, excellence and craftsmanship extends to cosmetics as well
Essencional - The Paper
Have you ever asked yourself what’s behind the world of artistic perfumery? We have collected numbers, conversations, and trends of a world that has always been fascinating and inspiring.

2024 . 04 . 11 selected by Editorial Board

Perfume

Fragrance lovers

L’Oreal eyes stake in €3 billion perfume brand Amouage

Word on the street says L’Oreal is looking to take a minority stake in the upscale Omani fragrance brand, and normally where there’s smoke, there’s fire. Valued at over $3 billion, Amouage fragrances have gained a cult following in recent years.

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Could Amouage be L’oreal’s next acquisition?

2024 . 04 . 04 written by Laurence Arrigo Klove

Essencional's original content

Events

People

MANE Milan Transformation. The Illustration of the Company Vision.

MANE has a passion for capturing the evolution of our olfactive world. The company exploration in Milan results in the pre-inauguration of a modern ‘station’, full of innovation.

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2024 . 04 . 04 selected by Editorial Board

Trends

Perfume

Events

Niche perfumery: the top trends spotted at Esxence 2024

Esxence has proven to be the incubator of trends that start in the artistic perfumery sector and trickle down to mainstream. From white florals and gourmands to comforting and green notes, the author shares top picks that represent each olfactory movement.

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A quick summary of the major trends spotted at Esxence

2024 . 04 . 04 selected by Editorial Board

People

Noses

Perfume

Fragrance in 2024: industry shifts, responsible perfumery, and trend setting according to indie brand founder

The man behind the cult favorite Ganymede shares his thoughts on how the industry is changing and embracing topics like sustainability and the use of all naturals. He also talks about being responsible when it comes to fragrance creation.

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A one-on-one interview with perfumer and brand founder, Marc-Antoine Barrois
Essencional - The Paper
Have you ever asked yourself what’s behind the world of artistic perfumery? We have collected numbers, conversations, and trends of a world that has always been fascinating and inspiring.

2024 . 04 . 04 selected by Editorial Board

People

Olfactology

Fragrance lovers

A Legend on Legends: Michael Edwards on His Life Legacy in Perfume, How Perfume Leaves a Legacy For Us – Part I

Michael Edwards has made numerous contributions to the fragrance industry, not the least of which is his famous fragrance classification system. Now on the eve of launching his newest book, a project he has worked on for 40 years, he sits down to talk about the fragrances that have moved him.

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Industry Icon Michael Edwards reflects back on his career in the world of fragrance

2024 . 04 . 04 selected by Editorial Board

Trends

Perfume

Circana Notes Splurge and Save Trend in Fragrance

Recently Circana, the world leader in consumer insight, gave a presentation on the global state of fragrance at Esxence 2024. As mentioned in this article and during the talk, today’s fragrance shopper has a tendency to spend lavishly on luxury scents while also reigning in the purse strings with lower priced alternatives.

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Consumer behavior specialist Circana notes polarized fragrance shopping patterns