Creating a fragrance is rarely a solitary project. The creative director may be the visionary and the perfumer brings the technical prowess to craft the formula, but there is also the lab where oils meet alcohol. This article looks at the collaboration between these three entities which determines whether the end product is a harmonious scent or whether it becomes a cacophony of noise.

Last month the Italian Trade Agency (ITA) teamed up with Esxence to host a special event in New York City. Buyers, distributors and the press were invited to discover 20 innovative, artistic Italian fragrance brands at this special evening which also included a panel discussion and a scented performance by dancers from the Joffrey ballet.

Spanish company Puig has a vast roster of fragrance and beauty brands in its portfolio, from mass to artistic. In this article, CEO Marc Puig talks about working with family, keeping brands authentic and about taking risks.

Can one man’s sillage be another man’s headache? Here’s a viewpoint about the need for fragrance etiquette: being sensitive to those around you, especially in shared spaces, so that your perfume indulgence doesn’t disrupt the person nearby. Isn’t it a question of common sense and common courtesy?

Germany may not be the first country you think of when it comes to fragrance, and here’s the story of the rediscovery and renewal of a legacy brand. In this article, Creative Director Lutz Herrmann recounts the story of how he discovered the brand, brought it back to life and made it relevant for today’s fragrance lover.

Beautyworld Middle East ended a successful event at the end of October drawing 2500 international and local exhibitors. Observers noted the rise in popularity of several Arabian fragrance brands which are exerting a powerful influence on consumer preferences around the globe.

Ever think your fragrance doesn’t smell the same anymore? When regulatory boards deem an ingredient unsafe for the general public, perfumers go into reformulation mode. This article takes a good look at the rationale behind banning certain ingredients and how perfumers cope with the change to their scent palette.