2023 . 05 . 16
Can scent cues help us recreate memories of our moms? One author finds a way to reconnect with the mother she lost through immersing herself in fragrance notes her mother favored, meaning fragrance can be used as a tool to consciously evoke memories.
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2023 . 05 . 11
The world of artistic perfumery is filled with passionate people who are driven, dedicated and persistent in pursuing their dreams. For this episode of “La Gente di Nicchia” our story starts in Bangkok, where Pissara Umavijani spent her childhood. Mesmerized by the scents of jasmine, champaca and frangipane which grew in the garden where she played, it’s no surprise that the world of perfumery beckoned to her, and indeed, in 2016 she launched her brand, Parfums Dusita. In this exclusive interview she shares her story and comments on the challenges facing entrepreneurial women today.
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2023 . 05 . 11
Iconic brand Dr Vranjes just celebrated a 40 year anniversary by opening a new boutique in Thailand. In this exclusive interview the master perfumer talks career milestones, ingredients, trends and the fine art of scenting the home.
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2023 . 05 . 11
Does the surge in popularity of fragrance dupes pose a threat to artisan fragrance? This burgeoning market paves the way for the perfumery world to find their answer to “fast fashion” in “fast fragrance”. A trend to monitor.
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2023 . 05 . 09
Fragrance professionals and aficionados from around the globe gathered in Milan several weeks ago for Esxence at which nearly 300 artistic perfumery brands exhibited new and existing scents. Here is a roundup of the key olfactory trends sure to be hitting the shelves of an independent perfumery near you.
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2023 . 05 . 09
Beauty industry moguls weigh in on the biggest sustainability issues facing the sector. Plastic alternatives, overconsumption, greenwashing, and the need for a simple certification system are just some of the subjects that are top of mind.
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2023 . 05 . 04
State of Mind celebrates a new mischievous way of its art of being happy with an irresistible coffee invention, for a life full of passion and evasion.
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2023 . 05 . 04
The US is seeing increased interest in BIPOC-founded fragrance brands partly coming from TikTok exposure. The platform, seen as a great place to discover new brands, is attributed with generating up to 45% of social media-driven fragrance purchases with no signs of stopping.
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2023 . 05 . 04
The vanilla planifolia variety of orchids is known for producing delicate vanilla aromas used in perfumery. Whether coupled with vanilla bean or without, several fragrance seek to evoke the heady, captivating scent that gently wafts from the flowers of this exotic plant.
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2023 . 05 . 02
What is the fragrance customer of today - and tomorrow - looking for when shopping for a scent? From dupes to the latest suggestions coming from TikTokers, mass retailers are creating a stepped-up environment with an assortment of brands meant to lure the consumer away from luxury boutiques.
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