Promoting innovation and high creativity in the development of Niche Perfumery and Cosmetics

2020 . 04 . 24 selected by Editorial Board

Sustainability

Packaging

ASBC outlines tenets of sustainibility

The American Sustainable Business Council (ASBC) believes that a total overhaul of how we make, use and dispose of packaging is necessary in order to be more sustainable with a view to a zero-waste economy

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This article summarize the four principles that guide ASBC Sustainable Packaging Working Group

2020 . 04 . 21 selected by Editorial Board

Marketing

Regulatory

Trends

+2

A dose of digital drama: why selling CBD online is still a struggle

CBD-containing products, also after the Farm Bill approval, despite their brick&mortar sales success, are still banned by more digital payment process and by social media companies prohibiting CBD advertising.

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Cosmetic hemp products are facing more problems due to limits imposed by digital payments and advertisement restrictions

2020 . 04 . 21 selected by Editorial Board

R&D

Library 2019

Is this the end of US innovation?

According to a report by Lux Research, although China and South Korea are momentarily riding the wave of their recent innovation boom, it will be some region’s emerging players, in particular from Southeast Asia, that will dominate the scene by establishing the evolution of the global innovation ecosystem.

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This article presents the direct link to the "The State of Innovation in Asia: Key Industries and Players Shaping Asia's Innovative Ecosystem" Report created by Lux Research.

2020 . 04 . 21 selected by Editorial Board

Fragrance lovers

Perfume

Library 2019

That signature scent: fragrances perfect to explore personalisation

This article highlights the growing desire, especially of new generations, for tailor-made and unique perfumes in order to express their individuality whilst boosting their confidence. Some initiative taken by some brands and some possible solutions are here listed. So far in the process the biggest hurdle seems to be the excessive cost of the service for the consumer.

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There is an increasing demand for personalized perfumes which are a perfect way to express the character and individuality of the person wearing it.

2020 . 04 . 17 selected by Editorial Board

Retail

Beauty

As Shoppers Turn Their Attention To Amazon, Results Are A Mixed Bag For Indie Beauty Brands

Due to the pandemic that is forcing everyone to an indoors solitary confinement, there has been an instant slump in in-store sales in favor of a boom of online sales. During this peculiar time there have been several business that invested in streghtening or even building their e-commerce from scratch to try not miss this opportunity, however at the moment the scene remains dominated by the giant Amazon…

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This article describes how Amazon, which previously held about 40% of the American e-commerce market, is in fact dominating the scene during the pandemic.

2020 . 04 . 17 selected by Editorial Board

Olfactology

Fragrance lovers

Perfume

Using smells to boost learning during sleep

Recent studies have shown that exposure to the same aroma whilst learning and sleeping can enhance the ability to memorize as well as enable you to remember information for longer.

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The article explains the link between odors and memory.
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2020 . 04 . 17 selected by Editorial Board

Marketing

Trends

Beauty

The Beauty 2020-2030 Forecast

This survey on the Beauty market in the next ten years brings the focus on the forecasts and needs of this sector, last year’s results and the new opportunities to be seized by brands and companies are highlighted always whilst bearing in mind how inevitably uncertain and precarious the current world situation is due to coronavirus.

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An extremely detailed report about the Beauty market forecasts for the next ten years

2020 . 04 . 17 selected by Editorial Board

Olfactology

R&D

Clue to Infection

A close correlation between the loss of smell and coronavirus is increasingly likely. In particular it seems to be a symptom that, if related to other typical symptoms of the disease such as fever and breathing problems, allows to define the diagnosis.
Research to establish how much and how anosmia is actually attributable to Covid-19 is still ongoing (this symptom is in fact also typical of other disease such as flu or allergies) however for the time being doctors urge us not to underestimate the loss of smell and taste, to contact your doctor in case of onset of these symptoms and to self-isolate.

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This article talks about the loss of smell, anosmia, linked to Covid-19

2020 . 04 . 14 selected by Editorial Board

Trends

Marketing

Beauty

+1

5 hiring tips for high growth Beauty brands on a small budget

After a brief excursus on the beauty industry scene and needs of its companies and their staff, the article sums up five crucial points to bare in mind for those who, on a small budget, would like to keep an efficient hiring process and employ the most valuable candidates.

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The article offers 5 tips to be able to hire new staff on a small budget

2020 . 04 . 14 selected by Editorial Board

Noses

Perfume

Library 2019

ÇaFleureBon Perfume Signatures: Olivia Giacobetti “The Pioneer of Transparency”

Olivia Giacobetti made transparency her olfactory signature. The article retrace her carreer from the collaboration with Annick Goutal to her work as assistant perfumer for Robertet, passing through her most prolific production with L’Artisan Parfumeur, her work for Diptyque and Frederic Malle, up to her own perfume brand IUNX.

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The article tells the extraordinary carreer of one of the most famous perfumer in the world: Olivia Giacobetti